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The best political campaign of the year? It's for a feminine hygiene product

Nicholas Pipitone

Nov. 2, 2019 at 1:44PM

When women's body care brand Flamingo partnered with legendary New York design firm Pentagram, something like this was bound to happen. Pentagram's website notes Flamingo's mission to "demystify the vagina" adding that the campaign is satirical, but serious. "Women should be able to talk about how they prefer to care for their pubic hair." The campaign is a fantastic bit of design, typography and tongue in cheek writing. For pentagram, the work was led by iconic Art Director's Hall of Fame member Paula Scher, whose "diagram of a meeting" is a must for anyone trying to sell work in the creative field. Read more about the campaign on Pentagram's website.